The human element

Personal stories from the FKBS field.

Short stories, mostly true, about who we are & how we got here.

Paul von Zielbauer Paul von Zielbauer

Defining “Marketing”

The current definition of marketing, and therefore the way it continues to be widely executed, is a relic from the 1970s.

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Paul von Zielbauer Paul von Zielbauer

Roadmonkey leadership lessons

Leading groups of high achievers on adventure-volunteer expeditions teaches you to own mistakes and know when to speak (and when not to).

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